Unboxed
Hasbro Convention Exclusives - Coming September 2020
Hasbro Pulse fans! We're so pumped to finally share the 2020 convention exclusives line up with you. We hope you're as excited as we are...
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Marvel Legends: New PINLESS Articulation in 2021
From the team who brought you the cutting-edge photo real process to bring lifelike likenesses to 6 inch scale come...
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Snake Eyes: Deadgame -- Q&A with Rob Liefeld
Photo courtesy of Rob Liefeld Today we’re talking to a fan-favorite a...
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Behind the Design: Marvel's X-Men 20th Anniversary
So, what'd you think about the X-Men Legends figures that dropped? We sat with Dwight, Hasbro’s Senior Product Design Manager on Marvel, t...
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Wait, What?! - G.I. Joe Edition
The qualifications for being a super villain running a criminal enterprise must be pretty lofty, right? Wrong! That’s just a whole lot of...
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Versus: G.I. Joe Edition
Have you ever wondered how some of your favorite heroes or villains would fair in a versus match against one another? Sure – who hasn’t, ...
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Where's Star Wars The Black Series Zeb?
Star Wars Rebels the television show debuted in late 2014, but the first Rebels Black Series figures didn’t hit sto...
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The Range of the Star Wars Galaxy – Behind the Reinvention of The Black Series
The reveal of the new Black Series packaging design has us fans inside Hasbro buzzing, because we know that the pa...
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Marvel Legends Build-A-Figure Challenge
It's a tense contest between two Marvel Legends experts! Tony designs figure prototypes of heroes and villains thro...
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Marvel Legends Virtual Backgrounds
Video chat coming up? Whether with family and friends, or for work video meetings, show you’re a Marvel Legends fa...
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Behind the Design: G.I. Joe Classified Series Artist Profile
Tracie Ching YO JOE! The G.I. Joe Classified Series action figures are...
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Little Leaps… The Evolution of Star Wars Boba Fett Helmets at Hasbro
By now, you’ve probably seen pictures of the Black Series Boba Fett Electronic Helmet. Maybe you’ve ...
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Behind The Build: Creating Cosmic Toy Photography
Hasbro Digital Visual Designer, Scott, takes us on a journey behind the scene...
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NYTF 2020: Brand Team Interviews
Still reeling from the awesomeness coming out of New York Toy Fair 2020? Same. To take you back, c...
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LIVESTREAM Recordings from the NYTF 2020 Entertainment Brand Preview Event
Missed out on our Facebook Live event? Rewatch the action in each of the brand presentations from this year's NYTF 2...
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Behind the Design: Star Wars The Black Series Snowspeeder & Dak Ralter Figure
Inspired by Star Wars: The Empire Strikes Back, we examine what it took to design the Star Wars The...
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Behind the Design: G.I. Joe Classified Series Snake Eyes
Join us as G.I. Joe Product Design Manager Lenny walks through what makes the 6-inch G.I. Joe Cla...
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